7 Tried and Tested Tips to Create a Mobile-Friendly Website in 2021

4 mn read

We live in a world where everyone is surrounded by mobile phones, and gradually the existence of desktops is fading away. There’s a high chance you are reading this article on your phone. Am I right? By 2026, there will be 7.5 billion smartphone users worldwide. Huge, no?

So, do you think that only developing a desktop website will make your business successful? Absolutely not. Even if you ask any creative digital agency, they believe that creating a mobile-friendly website should be your priority if you want to reach heights and stay ahead of the pack.  

I am sure that you will find this blog helpful as here, I have briefly discussed how to make a mobile-friendly website. Before moving onto the tips, let’s discuss the importance of a mobile-friendly website first.

Ready? Let’s go. 

Why Should You Build a Mobile-Friendly Website?

At present, mobile phones are not just pocket devices. They have become a necessity. In fact, as per the study, mobile phones have a share of 55.31% globally. Sounds interesting. Right? 

If you want high traffic for your website, there is no other better option than building a mobile-friendly website by consulting a web development company. Mobile accounts for more than half of web traffic worldwide (approx 54%) of global website traffic. It not only enhances the website visibility but also builds customer credibility. 

Mobile-friendly sites have an easy sharing process that encourages the users to share the content with their friends (or family) and even on their social platforms. 

Google also prefers indexing mobile-friendly sites. It gives positive ranking results, enhances the conversion rate, improves customer experience, gives brand identity, and many more. 

7 Ways to Make Stunning Mobile-Friendly Website in 2021 and Beyond

  • Use Responsive Design

Using responsive web design is the primary tactic to create a mobile-friendly website. 

The responsive design builds the website for every device size (mobile phones, tablets, desktops). The website content (or information) changes based on the screen size that makes your website mobile-friendly seamlessly. Also, as per Google, responsive design is excellent from an SEO perspective. In other words, responsive design provides a similar user experience irrespective of the screen size

  • Think with Your thumb

Wait! Are you scrolling the screen using your thumb? Maybe, yes. Talking about it, One of the best tips to create mobile-friendly websites is to think with your thumb. 

67% of people use the right thumb on the screen, which tells us how crucial it is to make the site thumb-friendly. While using the phone, the thumb has the best exercise as it has a wide usage (whether a touchscreen phone or a keypad). 

Always ensure that the button and other essential elements (like menu or navigation button) are in the reach of a thumb. Even if you are zooming the screen, you are again using your thumb and index finger. So, don’t forget to make your site thumb (or index) friendly. 

  • Maintain the Simplicity

In the process of making your website attractive, don’t just create a mess because no one likes to visit the cluttered website. Instead, focus on creating a simple website because simplicity is at its best. 

Always focus on building a clean (yet attractive) website that catches the visitor’s eye in just a second. Visitors always prefer sites that are simple and easy to navigate. You (as a business owner) can maintain the simplicity by keeping the consistency of the navigation menu, uploading a fewer number of pages with an important message (or information), points, and conversion goal.  

  • Emphasize Content-Focused Design

How to make your website mobile-friendly? Another suggestion for a mobile-friendly website is to focus on the content even before designing a website. 

No one visits your website for the sake of designing only. Visitors tour the site because of the information (or content) they are looking for. So, it is imperative to focus on the content first, then on the website designing. 

Content-focused design leads to less distress, and when the website layouts are content-based, they appear unique. It is cost-effective, enhances brand recognition, improves the website credibility, and gives evergreen value to your website

  • Avoid Using Pop-Ups and Flash

Do you want to annoy visitors (or customers) while exploring your website? No, right? So, the most considered point to create a mobile-friendly site is to avoid pop-ups and flash. 

Unexpected pop-ups give an unpleasant user experience. If you want to promote your brand (or services) then, think strategically. You can display banners at the top of your website, make the ‘X’ option visible (to close the tab immediately), or make pop-ups appear at the time of scrolling down the website. Also, try not to use flash. 

From the SEO perspective, flash is not a good option as it slows the website’s speed. Plus, it has become outdated, and well-known browsers (like Google Chrome or Internet Explorer) don’t even support flash.

  • Pay Attention to Website’s Speed

One of the best tried and tested tips you can’t overlook while creating a mobile-friendly site is paying attention to the website speed. 

As per Google stats, the bounce rate increases by 32% as page loading time goes from 1 to 3 seconds. So, now you agree with me that giving website speed a priority is crucial? 

You (as a business owner) can use various methods to improve the website speed, like use accelerated mobile pages (AMP), review your hosting plan timely, reduce the images and CSS. Improved website speed enhances the customer (or user) experience, helps in getting better SEO rankings, achieves marketing goals, and many more

  • Optimize Easy Navigation

Last (but not least) is the optimization of easy navigation. If you want to provide an excellent user experience, go for easy navigation. It helps the users to reach their desired section effortlessly. 

Easy navigation reduces the bounce rate, and it is time-efficient. Moreover, it converts the visitors into loyal customers. The definite menu structure (like the hamburger menu) navigates the pages quickly and efficiently. You can make your website search frictionless, add a mega footer, select menu order strategically, etc. 

Concluding Words

How to make your website mobile-friendly? Well, maybe now you know about the proven tactics to create a mobile-friendly website. 

If you are about to build your first ever mobile-friendly website, consider the above-mentioned points (like easy navigation, website speed, content-focused design, responsive design). 

I hope that the above information was helpful to you. Also, which tactic will you use, and why? 

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